October Flip: Earnings Went Up, Prices Went Down
Published November 6, 2026
Mark Twain had a warning for this time of year: “October. This is one of the peculiarly dangerous months to speculate in stocks. The others are July, January, September, April, November, May, March, June, December, August, and February.” Twain was poking fun at speculators, but October proved him right, and he was wise enough to leave November on the list. October was a hard month for anyone who owned only the biggest technology companies and a pleasant one for nearly everyone else. Then election week happened.
In October, the S&P 500 slipped 0.9 percent to 7,580, one penny above where it stood on May 29. The Nasdaq Composite fell 5.3 percent. The Dow Jones Industrial Average rose 1.7 percent. Give every company in the S&P 500 an equal weight, and the index rose 4.9 percent, beating the market capitalization weighted version by the widest margin since April 2009. Nine of 11 sectors rose, led by energy at about 14 percent. Only technology and communication services fell. In September, they were the only two sectors that rose. Together they make up close to half the index. Last month, a dozen very large companies held the index up, while everyone else had a correction. October flipped that.
Why did the giants stumble? The answer is a phrase worth learning: free cash flow, which is the money a business has left after paying for its operations and the buildings and equipment it needs. For two years, Wall Street applauded every dollar the largest technology companies spent on artificial intelligence. In late October, it started asking for the receipt. Alphabet, Microsoft, Amazon and Meta spent about $202 billion on property and equipment […]

